Still editing the Web Strategy book

Macallan from 1997

Glenmorangie CompantaIt’s not a tradition yet, but last time I published a book I celebrated by opening a sought-after whisky. That time it was a Glenmorangie Companta, companta apparently means friendship in Gaelic. Very suitable since I wrote the Swedish edition of the book with my dear colleagues in mind.

For the publishing of the English edition of my book I chose a Macallan from 1997 – the year when I met my wife for the very first time. Continue reading “Still editing the Web Strategy book”

Publisher manifesto

The fish market of Gothenburg

This book’s publisher, Intranätverk, recently published a manifesto. Read below. Already being an author of one book I can only praise such an initiative. Being a niche-author is not as glamorous as some people seem to believe. Currently I make 7.3 EUR when I sell a book, but to make that sale I had to finance my own inventory. So, I bought a lot of my own books. For 7 EUR each, and if someone buys it I’ll make 0.3 EUR. This is called self-publishing, and it’s not really a great incentive to authors.

Well, the English edition of the web strategy book is published by Intranätverk and I’m inclined to publish all my future books this way since it lets me focus on writing. Continue reading “Publisher manifesto”

Last round of proof-reading

Word cloud for the book Web Strategy for Everyone

Soon, the last round of proof-reading will begin. This time by a person who is actually English and has English as native language. In other words, publishing in November is still probable.

At the top of this post you find a word cloud of the manuscript. Regard it as a small insight on what the book is trying to cover and what wordings you can expect 🙂

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