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SEO – an introduction to Search Engine Optimization

Web Strategy for Everyone in print

This material was left over when I wrote the book Web Strategy for Everyone. Rather than throwing it away, it is now published with some editing – though not quite as ambitious as it would’ve been in print 🙂

Search engine optimization is all about optimizing one’s web presence for search engines to take a liking to your site. It is often abbreviated SEO. Something quite different is keyword optimization – the editorial part of the process of SEO. Continue reading “SEO – an introduction to Search Engine Optimization”

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Tools to troubleshoot performance issues on your intranet

An obvious hurdle to troubleshoot your intranet is that it is not accessible from services on the web. For instance it’s quite hard for Pingdom’s Website speed test to reach your intranet and many more appreciated tools are useless. But don’t despair, there is still some great tools. Some of them act as plugins to your web browser, other is stand-alone applications for your computer.
Come along!

It’s worth mentioning that my book, Web Strategy for Everyone, also covers backend aspects of intranet performance optimization. Check it out, only cost you ten bucks › Continue reading “Tools to troubleshoot performance issues on your intranet”