Guide to Web Analytics – an introduction

This material on web analytics was left over when I wrote on the book Web Strategy for Everyone, a book now available from the publisher Intranätverk ›

This is an intro for you who do not yet know if web analytics is for you.

Does your website have any visitors? Do you care about what the users do and whether they manage to achieve something beneficial during their visit? If you do not work at all with web analytics or measurability, one can wonder what the point is to publish anything at all. To work actively with web analytics is your chance to know if your website-related work and investments are meaningful – take that chance! Continue reading “Guide to Web Analytics – an introduction”

Tools for intranet analytics

Intranet analytics (credit: James Royal-Lawson, Flickr)

To get started on the subject of intranet analytics I thought some suggestions of tools and products may do the trick. These tools gather the data, get the statistics sorted out and work with analytics for your intranet, or extranet, perhaps.

Intranet analytics

It’s worth mentioning that my book, Web Strategy for Everyone, covers a lot of aspects of intranets and the digital workplace, such as the information architecture, performance optimization and design principles like design with data. Check it out, it only cost you ten bucks › Continue reading “Tools for intranet analytics”