Uncategorized – Web Strategy for Everyone

Still editing the Web Strategy book

Marcus Österberg — Sat, 09 Jan 2016 22:38:51 +0000

It’s not a tradition yet, but last time I published a book I celebrated by opening a sought-after whisky. That time it was a Glenmorangie Companta, companta apparently means friendship in Gaelic. Very suitable since I wrote the Swedish edition of the book with my dear colleagues in mind.

For the publishing of the English edition of my book I chose a Macallan from 1997 – the year when I met my wife for the very first time.So, when is the book to be published, then? Well, I strived towards the end of last year but the editing is not done yet. Since I am Swedish there is no point in being sloppy with the editing when releasing a book in my second language. We’re one-third through the editing, and when we find time to complete the book it’s probably just a couple of days of work.

I’ll keep you posted.

PS.
Don’t forget to sign up for the newsletter, I got a 20 % discount on all books published by Intranätverk waiting for you
/ ps

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Publisher manifesto

Marcus Österberg — Sun, 08 Nov 2015 20:05:53 +0000

This book’s publisher, Intranätverk, recently published a manifesto. Read below. Already being an author of one book I can only praise such an initiative. Being a niche-author is not as glamorous as some people seem to believe. Currently I make 7.3 EUR when I sell a book, but to make that sale I had to finance my own inventory. So, I bought a lot of my own books. For 7 EUR each, and if someone buys it I’ll make 0.3 EUR. This is called self-publishing, and it’s not really a great incentive to authors.

Well, the English edition of the web strategy book is published by Intranätverk and I’m inclined to publish all my future books this way since it lets me focus on writing.

Intranätverk’s publisher manifesto

We at Intranätverk publish books that we like, we care about and we think will help you! We are on a mission to deliver valuable and useful knowledge.

As an independent publisher we care about the quality of our books, about our authors and our customer service.

We like to be in touch with everyone who reads the books we publish, because our authors and we care about what you think about the books, so please tell us! It is how we keep improving what we offer.

We love publishing books and we hope you love reading them. If you like our books, we would love you to buy them directly from us. If you do, all the money goes towards investing in new books and authors.

If you buy directly from us you will also get:

all the updates for the ebook you buy
an ebook version included with every print version of the book
free shipping via post

For the sake of transparency: We share profits 50/50 with our authors.

Kristian Norling, September 2015

Also, read Mark Morrell’s take on the publisher manifesto, he’s also an author on Intranätverk.

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Last round of proof-reading

Marcus Österberg — Tue, 15 Sep 2015 13:45:57 +0000

Soon, the last round of proof-reading will begin. This time by a person who is actually English and has English as native language. In other words, publishing in November is still probable.

At the top of this post you find a word cloud of the manuscript. Regard it as a small insight on what the book is trying to cover and what wordings you can expect

Sign up to the newsletter to not miss out on when the book is released, and if you like to get discounted offers on related books you can tick that box. At time of writing I got an offer of 20% of all books from my publisher Intranätverk.

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